define('WP_CACHE', true); define( 'WPCACHEHOME', '/home/andmidway/' ); Andrew Wayman //

Hello, my name is

Andrew Wayman

I'm a seasoned UX Executive and Product Developer

My experience has run the gamut from start-ups to fortune-500 companies and I've been responsible for user experience, product management and development. I have a solid track record leading high-performance user focused teams and solving unique business challenges through innovation and technology. I am interested in all facets of product development, but I get most excited about crafting quality experiences by balancing creative designs and functional development.

Programming and Design

User Experience

Product Development



Chief Technology Officer

I Provide strategic leadership and technical/UX expertise needed to effectively execute the company's product and services development initiatives. Advise senior management regarding the status of projects under development and anticipate and develop new strategic initiatives required for long term success of the company.


Senior Director of Creative and UX

At netSpend I built and led the creative team responsible for their award-winning websites, mobile applications, and digital/print material.


Director of Product Management and Strategy, Online Retail

Led a cross-functional team to translate customer needs and business goals into new features and services.

GSI Commerce

Product Manager - Site Experience, New Technology

Responsible for guiding the development, vision, and user experience for new products, features, and the development of the GSI Platform.

GSI Commerce

User Experience Architect

Information architect responsible for designing and documenting new features and functionality for a large-scale eCommerce platform.

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